About Lua CRM
Lua CRM na powerful and intuitive customer relationship management system wey be design to help businesses streamline their operations, enhance customer interactions, and drive growth through data-driven insights.

Our Journey
From years of experience to revolutionary AI-powered innovation
12+ Years of Experience
With over a decade of experience in business automation and CRM solutions, our team has been at the forefront of digital transformation, helping businesses streamline their operations and achieve their goals.
The Haysell Chapter
Our previous venture, Haysell, was a testament to our commitment to business automation. After its successful exit, we gained invaluable insights that became the foundation for something even more revolutionary.
AI-Powered Innovation
Armed with years of experience and a vision for the future, we created Lua CRM - the world's first fully AI-generated CRM system, combining deep industry expertise with cutting-edge AI capabilities.
Future Vision
Today, we continue to push the boundaries of what's possible in business automation, with Lua AI at the core of our innovation, constantly evolving and adapting to meet the needs of modern businesses.
Our Mission & Vision
Our Mission
To revolutionize business automation by creating an intelligent, AI-powered CRM system that adapts to your needs in real-time. We're committed to making business management effortless, efficient, and enjoyable through innovative technology and exceptional service.
Our Vision
To be the global leader in AI-driven business automation, empowering organisations of all sizes to achieve unprecedented growth and success. We envision a future where every business has access to intelligent tools that anticipate their needs and evolve with them.
Our Core Values
HONESTY
We maintain transparency in all our interactions, starting with ourselves and extending to our users. Our commitment to honesty builds trust and long-lasting relationships.
RELIABILITY
We prioritize the privacy and security of our users' data and business information. Our systems are built with reliability and trust at their core.
CARE
We nurture our team members and extend that care to our valued users. Every interaction be an opportunity to demonstrate our commitment to excellence.
DETERMINATION
Our focused actions and commitment drive our team's continuous growth and success. We never settle for less than excellence in everything we do.
TEAM WORK
We believe say exceptional results dey achieved through collaborative team efforts and shared goals. Our success dey built on the foundation of strong teamwork and mutual support.
Why Choose Lua CRM
Lightning Fast Implementation
Get started in minutes, not months. Our AI-powered system adapts to your needs instantly.
AI-First Approach
Built from the ground up with AI at its core, not as an afterthought.
Custom Features On Demand
Need a new feature? Our AI go develop and implement am for you straight away.
Our Leadership Team
Meet the visionaries behind Lua CRM
Lua AI: Your Intelligent Business Partner
Experience the future of business automation with Lua AI, your 24/7 intelligent assistant that adapts and evolves with your needs.
Dey dey all de time
Lua AI dey your constant companion, available 24/7 to assist with any business needs. Whether you dey work late or start early, our AI dey always ready to help.
Adaptive Intelligence
Our AI learns from your business patterns and adapts to your specific needs, providing personalized solutions and recommendations for optimal performance.
Instant Feature Development
Need a new feature? Simply request am, and Lua AI go develop and implement am for you. No waiting, no complex development cycles - just instant solutions.
Proactive Updates
Stay ahead with automatic notifications about new features and improvements. Lua AI ensures you're always using the most advanced capabilities available.
Experience the Power of AI-Driven Business
With Lua AI, you're not just getting a CRM system - you're getting an intelligent business partner that grows and evolves with your needs. Our AI continuously learns from your business operations, anticipates your requirements, and delivers solutions before you even ask for them.



Join 130+ Happy Customers
Start your journey with Lua CRM today.
Client Success Stories
Hear from businesses that have transformed with Lua CRM
Lua CRM don don change how we dey manage our customers. The easy-to-use interface and strong features don help us increase our customers' satisfaction by 40% while we don reduce the time we take to respond to them.

Mari Kask
CEO, BaltiTech Solutions OÜ
The automation features in Lua CRM have streamlined our sales process dramatically. We've seen a 35% increase in conversion rates and better team collaboration since implementation.

Jaan Tamm
Sales Director, Nordic Retail AS
As a growing business, Lua CRM has been instrumental in scaling our operations. The analytics and reporting features provide invaluable insights for decision-making.

Liis Sepp
Operations Manager, Tallinn Growth OÜ
Frequent Questions Dey Ask
Lua AI na our revolutionary AI engine wey dey power di whole CRM system. E dey continuously learn from your business operations, adapt to your specific needs, and even fit develop new features on demand. Di AI dey analyze patterns for your data, automate routine tasks, and provide intelligent insights to help you make better business decisions. Wetin make am unique na im ability to understand your business context and evolve with your needs.
Ɛi! Sɛ ɛyɛ dɛn, ɛyɛ baako dɛn nkabom a ɛwɔ Lua AI no yɛ sɛ ɛwɔ ho kɛse sɛ ɛno bɛtumi aba ama ama nkɛntɛnso foforɔ na ɛde aba. Sɛ worehwehwɛ nkɛntɛnso foforɔ a, yɛn AI no bɛsesa wo nkwasea no, ɛde adi adi, na ɛde aba ama wo system no. Saa nkɛntɛnso yi a ɛba no, ɛtɔ hɔ ɛnkyɛn nkontaa sɛ ɛnkyɛ nnɛ, na nkɛntɛnso no nyinaa ɛwɔ mu sɛ ɛwɔ wo nkɛntɛnso a ɛwɔ hɔ no mu. AI no bɛsɛe sɛ nkɛntɛnso foforɔ a ɛba no ɛwɔ mu sɛ ɛwɔ wo nkɛntɛnso a ɛwɔ hɔ no, na ɛdi nkɛntɛnso a ɛyɛ pa no akyi.
Security na our top priority. All AI-generated code and features go through multiple layers of security checks and validation. Our AI dey trained on secure coding practices and follows industry-standard security protocols. Additionally, all generated features dey automatically tested for vulnerabilities and compliance with security standards before being deployed to your system.
Unlike traditional CRM systems, Lua CRM is built from the ground up with AI at its core. This means it's not just a tool that you use - it is an intelligent system that actively works with you. It learns from your business operations, anticipates your needs, and evolves with your requirements. The system can automatically adapt its features, workflows, and interfaces based on how you use it, making it uniquely suited to your business.
Our AI is designed with privacy and compliance at its core. E automatically enforces data protection regulations like GDPR and CCPA, ensuring say all data processing and storage meets legal requirements. Da AI can identify sensitive information and apply appropriate security measures, while also maintaining detailed audit trails of all data access and modifications.
Ɛ̀yɛ, mɛ́n sà nà? Ask on discord or Submit a ticket..

