About Lua CRM
Lua CRM is a strong and easy-to-use customer relationship management system designed to help businesses make their operations more efficient, improve customer interactions, and grow through data-driven insights.

Our Journey
Ama yimbi ya mwaka ku kutemwa kwa kufwaya ku nnovation ya AI ya kulemeka
12+ Years of Experience
With over a decade of experience in business automation and CRM solutions, our team has been at the front of digital transformation, helping businesses streamline their operations and achieve their objectives.
The Haysell Branch
Ama previous venture, Haysell, was a testimony to our dedication to business automation. After its successful exit, we gained priceless insights that became the foundation for something even more revolutionary.
AI-Powered Innovation
Armed with years of experience and a vision for the future, we created Lua CRM - the world's first fully AI-generated CRM system, combining deep industry expertise with cutting-edge AI capabilities.
Future Vision
Today, we continue to push the boundaries of what's possible in business automation, with Lua AI at the core of our innovation, constantly evolving and adapting to meet the needs of modern businesses.
Our Mission & Vision
Our Mission
To revolutionise business automation by creating an intelligent, AI-powered CRM system that adapts to your needs in real-time. We're committed to making business management effortless, efficient, and enjoyable through innovative technology and exceptional service.
Our Vision
To be the global leader in AI-driven business automation, empowering organisations of all sizes to achieve unprecedented growth and success. We envision a future where every business has access to intelligent tools that anticipate their needs and evolve with them.
Our Core Values
HONESTY
We maintain transparency in all our interactions, starting with ourselves and extending to our clients. Our commitment to honesty builds trust and long-lasting relationships.
RELIABILITY
We prioritise the privacy and security of our users' data and business information. Our systems are built with reliability and trust at their core.
CARE
We nurture our team members and extend that care to our valued users. Every interaction is an opportunity to demonstrate our commitment to excellence.
DETERMINATION
Awa bafwamya bwino ifyabipa na kulangisha ukutemwa kwabo kwaleta ukufula na kufika kwa timu yesu. Teti tukwate ifyakucila pa bwino mu fyonse tufwaya ukwita.
TEAM WORK
We believe that exceptional results are achieved through collaborative team efforts and shared goals. Our success is built on the foundation of strong teamwork and mutual support.
Why Choose Lua CRM
Lightning Fast Implementation
Get started in minutes, not months. Our AI-powered system instantly adapts to your needs.
AI-First Approach
Built from the ground up with AI at its core, not as an afterthought.
Custom Features On Demand
Need a new feature? Our AI will develop and implement it for you right away.
Our Leadership Team
Meet the visionaries behind Lua CRM
Lua AI: Your Intelligent Business Partner
Experience the future of business automation with Lua AI, your 24/7 intelligent assistant that adapts and evolves with your needs.
Always Available
Lua AI is your constant companion, available 24/7 to assist with any business needs. Whether you're working late or starting early, our AI is always ready to help.
Adaptive Intelligence
Our AI learns from your business patterns and adapts to your specific needs, providing personalised solutions and recommendations for optimal performance.
Instant Feature Development
Need a new feature? Simply request it, and Lua AI will develop and implement it for you. No waiting, no complex development cycles - just instant solutions.
Proactive Updates
Stay ahead with automatic notifications about new features and improvements. Lua AI ensures you're always using the most advanced capabilities available.
Experience the Power of AI-Driven Business
Wif Lua AI, you're not just getting a CRM system - you're getting an intelligent business partner wot grows an' evolves wif your needs. Our AI continuously learns from your business operations, anticipates your requirements, an' delivers solutions before you even ask for 'em.



Join 130+ Happy Clients
Start your journey with Lua CRM today
Client Success Stories
Hear from Zambian businesses that have transformed with Lua CRM
Lua CRM has revolutionised our customer management process. The user-friendly interface and robust features have helped us increase our customer satisfaction by 40% while significantly reducing response times.

Mari Kask
Chief Executive Officer, BaltiTech Solutions OÜ
The automation features in Lua CRM have greatly streamlined our sales process. We've seen a 35% increase in conversion rates and improved team collaboration since implementation.

Jaan Tamm
Sales Manager, Nordic Retail AS
As a growing business, Lua CRM has been crucial in expanding our operations. The analytics and reporting features offer invaluable insights to guide our decision-making.

Liis Sepp
Operations Manager, Tallinn Growth Limited
Commonly Asked Questions
Lua AI is our revolutionary AI engine that powers the entire CRM system. It continuously learns from your business operations, adapts to your specific needs, and can even develop new features on demand. The AI analyses patterns in your data, automates routine tasks, and provides intelligent insights to help you make better business decisions. What makes it unique is its ability to understand your business context and evolve with your needs.
Yes! One of the most powerful aspects of Lua AI is its ability to generate and implement new features on demand. When you request a new feature, our AI analyses your requirements, designs the solution, and implements it directly into your system. This process typically takes minutes rather than weeks, and the features are fully integrated with your existing workflows. The AI ensures that new features maintain consistency with your current setup and follow best practices.
Security na priority yathu ya pali posa. Zonse za kodi ndi zinthu za AI ziyenda mwa mafunso ambiri a security ndi kuvomerezeka. AI yathu yaphunzitsidwa za makhalidwe a kodi a security ndipo ikutsata malamulo a security a industrial standard. Kuphatikizapo apo, zinthu zonse zozungulira ziyesedwa mwaufulu kuti zionetse zovulaza ndi kuvomerezeka ndi malamulo a security asanakwezedwe ku system yanu.
Unlike traditional CRM systems, Lua CRM is built from the ground up with AI at its core. This means it's not just a tool that you use - it is an intelligent system that actively works with you. It learns from your business operations, anticipates your needs, and evolves with your requirements. The system can automatically adapt its features, workflows, and interfaces based on how you use it, making it uniquely suited to your business.
Ama AI yetu ilenga pa privacy ne compliance pa core yake. Ilenga ku enforce data protection regulations nge GDPR ne CCPA, kucitikilila kuti onse data processing ne storage ikwana ma legal requirements. Ama AI angakwata sensitive information ne ku apply ma appropriate security measures, pa kusunga ma detailed audit trails pa onse data access ne modifications.
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